NY, N.Y. — — Zubi, one of the largest ad networks in the country, has announced it will shut down its ad services in New York City.
Zubi will focus on online marketing and digital media for a new entity called Zubi Media Networks, which will provide content delivery, advertising, content delivery networks, social media management, analytics and digital marketing services, according to the company.
The Zubi Networks’ ad services will continue to operate on Zubi’s existing platform.
“Zubi Media networks is focused on offering a comprehensive portfolio of content delivery services to the largest and most important brands in the U.S.,” Zubi CEO Paul Breen said in a statement.
“We are focused on the digital transformation of our brands and brands are focusing on the transition.”
In its announcement on Tuesday, Zubi said it will “focus its focus on providing advertisers and marketers with the tools and services they need to make advertising and marketing more efficient and effective.”
It added that it will continue working with the city to transition its existing services to Zubi.
“The Zubi brands and services continue to thrive and grow thanks to the dedication of our employees, our loyal customers and the community of Zubi users,” Zubi Chief Marketing Officer Jeff Gagnon said in the announcement.
“As the city prepares to begin the transition to ZUBIMIA, we are grateful for the incredible support of our Zubi and Zubi community.”
Zubi is a media and technology company with a large presence in New England, Washington, D.C., and other parts of the country.
Zubimia is a subsidiary of Zubic, which is a digital advertising company based in Seattle.
The company was acquired by Zubi in October.
The announcement comes on the heels of other news about advertising services, including a move by Zubi Media Networks to a new company called Zubilate Media Networks.